hello@creativecass.com based in washington dc
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Lumiere Brand Kit

If you are struggling to create a cohesive color palette, pair fonts, or find it challenging to use brand elements consistently throughout your marketing, let us help craft a semi-custom brand that's as unforgettable as your vision.

We'll change the brand name, logos, tagline, colors, and even the option to change the fonts!
(All included in your one revision)

The Lumiere Brand Kit embodies a stunning fusion of timeless elegance, modern minimalism, and refined craftsmanship, designed to elevate your business and create a seamless brand experience. With thoughtfully paired fonts, a warm and versatile color palette, and cohesive design elements, this semi-custom brand ensures every detail aligns beautifully to attract your ideal client or customer.

I want THIS BRAND →

the final deliverables

What's Included:

A complete collection of professional logos variations customized to fit your unique business.
Stay consistent and look professional with a custom color palette and fonts.
Know exactly how to launch your brand with custom brand mockups, patterns, and an image mood board.
You'll also receive a custom brand guide created in Canva so you can build a cohesive brand that looks professional.
Frequently Asked  Questions
From your start day, it's about a week! Once you submit your brand style questionnaire, provide your pinterest inspiration board, and choose your design day, I'll personally reach out to you with any questions/comments. If your brand has custom lettering/calligraphy or illustrations, it might add a day or two. However, MOST brands are turned around within a week of Design Day.
We'll update the logo with your business name, your tagline, monogram initials  (or submark), custom-lettering (if included in the brand kit you chose), colors, and the option to change the primary font (if it aligns with your overall business aesthetic). We will also try to customize a unique pattern/texture for you and source 3-5 stock images. You'll receive all brand elements in high res JPG, PNG, EPS, SVG, and PDF.
You have a couple of options:
1. You can definitely send us a working palette (EX: neutrals, pale sage green, sandy pink) and your Pinterest board. From there, we'll narrow down a palette that our designers recommend.  
2. You can also purchase The Brand Strategy Blueprint which will help you understand your ideal customer/client, narrow down your brand personality, help you curate & source brand inspiration, define a color palette, and find fonts that all align with your style.
Yes! We would be happy to give you a preview of your logo design using your business name and minimal changes. We do require a non-refundable payment of $247 for our time updating the design. If you are happy with the results, your initial payment will go towards the total price of the branding kit.
The logos can only be edited in an Adobe program such as Illustrator.  We will provide you the brand guidelines and images in Canva.
You will receive your final logos as PNG, JPEG, and Vector (EPS, SVG, and AI) files. You'll also receive brand guidelines in Canva.
You'll receive ONE revision, which often will be a tweak to a color or a small layout adjustment. If you need additional revisions, they are billed/tracked at $250/hr.  P.S. Most customers only need one as they are just wanting a minor revision :)
Unfortunately they do sell fast! We typically try to design at least four (4) new brand kits every quarter. We also recommend joining our emails so you will always know when we release a new brand kit or brand workbook.

HOW IT WORKS

The Semi-Custom Brand Process

step one

Pick Your Kit

Click on 'Reserve Your Brand' and pick the one that best fits your needs. You'll make the initial deposit and you have an option to add additional collateral such as social media templates or homepage mockups to your semi-custom brand package.

Step two

Questionnaire

After purchase, you'll receive an email link to your brand style workbook. This  helps us determine whether we need to make changes to the brand style, such as colors and fonts. Once the workbook is submitted, you'll receive an email link to schedule your design day.

step three

Design Day

We'll start bright and early on Design Day so we can deliver a full brand review by the following Monday! We'll send you a detailed brand presentation with the customized logos, color palette, fonts, imagery, and brand mockups to see your brand really come to life.

step four

Launch

Once approved, we will help you unveil your beautiful new brand. We will provide you with all the final logo files, a brand style guidelines to keep your new brand cohesive and consistent, and launch material. At this point, your new brand is ready to launch!

kind words

"We appreciate your partnership, creativity and quick turnaround!"

Cassidy, I couldn’t let the night get away without expressing our sincere gratitude and thanks for the hard work you offered to our team for our brand announcement. We appreciate your partnership, creativity, quick turnaround and we look forward to working with you in the future.

Tyre Sperling

the coca-cola company

"Cassidy's campaign got us RAVE reviews!"

The whole team loved the campaign, and I received several messages from key stakeholders saying: “OMG!” “This email is beautiful”, "The campaign flows beautifully", etc. Bottom line – This creative campaign was a huge hit! The creative layout and messaging got us big click-through rates!

Chris Baumann

ge healthcare

“Cassidy is simply the best"

Cassidy was the key to getting to the finish line for our brand report. While we always knew we would keep improving, I believe what she delivered is absolutely spectacular. The content is well-organized, entertaining, and relevant. The format is easy to follow and engaging. Don't miss the opportunity to work with her team!

Bea Perez

the coca-cola company

"Cassidy and her team were the backbone of this whole project!"

I’ve had a number of inputs, Board, Employees, Leaders – all very excited about the new brand name, launch,  and how professionally everything was done – great work coordinating a multi-challenge project. Thank you for all the hard work on this, from the bottom of our hearts!

Annette Busateri

artera

"Cassidy is unique in her field in that not only is she extremely creative, but she is business minded and highly organized."

"She is personable, professional, and has no problem meeting tight deadlines. Cassidy has created a streamlined brand for our company. She has a bright future ahead of her!"

Kristin Robinson

Island realty

"Cassidy is excellent at developing digital strategies and executing with creative tactics and content!"

Great team player and a pleasure to work with. She enjoys planning and communicating which makes everyone’s work life so much more enjoyable. I look forward to working with her again!

Chris Gross

Acme-Hardesty, Co.

"Cassidy, we are so appreciative of your creative direction and patience through this process."

Thank you for overhauling our board report and pushing our new strategic direction. This is NOT a small project and our executive leadership team recognizes that. Well done, team!

Mackenzie Anderson

the coca-cola company

"Cassidy is exceptionally talented and demonstrates a level of professionalism not often found in the design industry."

If you want someone who goes above and beyond, stays organized and is truly dedicated to making something unique and lasting for your business, Cassidy's your girl!

Yezen Hamad

triland property

"Cass is a true rock-star partner."

We have had an incredible response – People are excited and impressed by our publications. And everyone is highly complementary of the quality of the publication, which is all because of you. I’ve gotten a handful of responses from members who don’t usually comment on things, who have said that this issue has elevated the organization to where they always wanted it to be. Thank you for the time and for the care that you take in creating each issue. Your effort is recognized and the publication is making a real impact on our organization.

Stephen Pruitt

Mountain view group

Lumiere: A Timeless and Radiant Semi-Custom Brand

RESERVE THIS BRAND →

make your brand bloom

Brand growth starts here.

Rooted in story, nurtured by strategy, and brought to life through soulful design, let’s plant the seeds for something lasting.

Let's do it →